Alex Bogusky — partner at Crispin Porter + Bogusky — famously left the industry two years ago to find a “more genuine version” of himself. Apparently he has fulfilled that mission.
The iconic exec has surfaced again with a video that takes a shot at former CPB client, Coca-Cola. The video above, done on behalf of the Center for Science in the Public Interest, illustrates the pitfalls of drinking too much sugary soda. Though the video doesn’t mention Coke, it does feature a family of polar bears that bear a strong resemblance to Coke’s iconic mascots.
Over the course of the video, set to the Jason Mraz pop song “Sugar,” the bears split seams on their hides and become too fat to fish. Eventually, the bears start requiring insulin and experience tooth decay and erectile dysfunction. Things get worse: The papa bear has to get his leg amputated because of his diabetes. In the ad’s conclusion, the family dump the vile soda into the sea.
Coca-Cola offered the following statement on the video: “This is irresponsible and the usual grandstanding from CSPI. It won’t help anyone understand energy balance, which is key according to recognized experts who’ve studied this issue — a group that, by default, doesn’t include CSPI.”
This isn’t the first time Bogusky has bit the hand that formerly fed him: He also raised eyebrows with a book called the “9-Inch Diet” that took issue with fast food chains including Burger King, a former client.
What do you think? Was this video effective? Let us know in the comments.
Fake Hurricane Sandy photos flew around Twitter and Facebook on Monday, as users shared jaw-dropping images. Unfortunately, the race to post the most striking pics has most folks skipping the all-important fact check.
We’ve gathered up five “Hurricane Sandy” photographs that have spread on the social web, but weren’t actually taken during the massive storm.
Still not sure who to vote for? Or maybe you’re dead-set on a candidate, and simply waiting for Election Day next week.
Regardless of who you’re voting for on Nov. 6, both of these presidential candidates could use some change — of outfits, that is. The websites Change4Obama and Change4Romney will keep voters entertained until the election.
Both sites, created by social discovery site SocialPlex, allow users to dress up Barack Obama or Mitt Romney as various characters. You can mix and match features like hair, eyes, nose and outfits.
There seems to be a craze for reimagining top logos and since this is Halloween, why not rethink them for a zombie apocalypse, right?
Assuming that event were to come to pass, here’s what your neighborhood Starbucks and the gas station down the street might look like, as envisioned by artist Ben Fellowes. For more of these horrifying logos, check out his site.
Yes, crashed Windows OS, we know the New York City subway system was unable to restart after Hurricane Sandy. And, yes, we would love to run a system restore.
After Sandy ravaged the East Coast Monday evening, the subway system in New York City was left crippled. Not immune to inclement weather, the Windows-based display above the 77th Street subway stop seemed to have hit a snag as well.
Dear Photograph, a popular nostalgia blog showcasing photos within photos, gave its visitors a terrifying surprise Wednesday: The Walking Dead-inspired posts.
Dear Photograph creator Taylor Jones told Mashable he teamed up with FOX International Channels on the Halloween Day images, which folks at The Walking Dead created for their international ad campaign.
Each of the two blog posts showcases a zombie and a post-zombie-apocalypse caption.
Whenever I notice that the trashcan in my room has been ransacked, it’s pretty easy to tell which of my dogs was responsible for the dirty deed.
All I need to do is ask who did it and my golden retriever lies down shamefully on the ground with his belly in the air. It’s hilariously adorable, but I always have to wonder why he would even go through with it if he was just going to give himself away that easily.
This embarrassed pup is in the same boat. When asked if she was the offending canine who dug a hole outside of the family home, she couldn’t hide her overwhelming guilt.
Don’t worry, girl. It looks like you’ll be forgiven pretty quickly.
Though I know how frustrating it can be to deal with a misbehaving dog, I don’t think I could stay mad at her. Her shame is way too cute.
Watch out, Tony Hawk. This kid is shredding her way to the top.
At age 9, most young skateboarders are just learning to ollie, happy to successfully jump their boards a few inches.
Sabre Norris from New South Wales, Australia, can’t ride a bike, but has already tackled the halfpipe and landed her first 540. The trick requires the rider launch off a ramp, spin with the board one-and-a-half turns and successfully land back on the ramp.
The video shows a few failed landings, but after 75 attempts that day, Norris finally landed the 540, according to The Berrics.
Her reaction to landing the trick is just as good as the feat itself.
Scratch away a ho-hum day by tuning into a live video stream of adorable fuzzballs. The stream features the playful — and sleepy — antics of the Spice Kittens, a whiskered clowder of cuteness currently living in foster care.
The Livestream is part of Purrfect Pals, a no-kill shelter that asks for donations to support the hundreds of homeless cats the organization cares for each year.
The Curiosity rover was one of the biggest celebs of 2012. While it’s only on Mars for two years, this video of Mission Control going bonkers after its successful landing will be in our hearts forever.
Don’t kid yourself, we know you were crying more than that dude with the mohawk.
Sorry dads, this guy just knocked you all out of the running for World’s Coolest Dad. He not only sent his son’s favorite toy into the stratosphere, he made an awesome video and was able to return the toy train using GPS.
Don’t worry, the rest of you dads, there’s always 2013.
This nine-year-old boy just out-entrepreneur-ed the rest of America. He used cardboard to build an entire arcade — complete with business plans — and then became an instant viral hit as the star of this documentary.
His story is so sweet, he should run for president in 2016 with Abby.
We’ve just discovered the Elton John of the sloth world. Well, at least he is in his own mind.
This slow-moving furball from the Sloth Sanctuary in Monteverde, Costa Rica, plays a mean imaginary piano. YouTube user shmee40 set the footage of Slothton John tickling the make-believe ivories to the snappy tune “Old Piano Roll Blues” to achieve a maximum cuteness level.
Go ahead and try to find something more adorable on the Internet today.